Privacy Policy

Effective Date: April 17, 2026

1. Introduction

SFS Equipment ("we," "our," or "us") respects your privacy and is committed to protecting it through this Privacy Policy.

This policy explains how we collect, use, disclose, and safeguard your information when you visit SFSEquipment.com, including when you browse products, submit quote requests, or contact us.

By using this website, you agree to the terms of this Privacy Policy.

2. Information We Collect

Personal Information

We may collect personal information that you voluntarily provide, including:

Name
Email address
Phone number
Company name
Billing or project-related details (if submitted)
Any information submitted through forms or quote requests

Quote Request & Cart Data

When you use our quote cart or request-a-quote functionality, we may collect:

Products or items added to your quote cart
Project details, notes, or special instructions
Contact information required to respond to your request

This information is used solely to respond to your request and provide pricing, availability, or product guidance.

Usage Data

We may automatically collect certain information when you visit the site, including:

IP address
Browser type and device information
Pages visited and time spent on the site
Referring website addresses

3. Cookies & Tracking Technologies

This website uses cookies and similar tracking technologies to improve your experience, understand how the site is used, and support marketing efforts.

Cookies may also be used to maintain functionality of the quote cart and remember selected items during your visit.

Types of Cookies We Use

Essential Cookies

These cookies are necessary for the website to function properly, including maintaining your quote cart session and processing form submissions.

Performance & Analytics Cookies

These cookies help us understand how visitors interact with the website.

We may use tools such as Google Analytics and Google Tag Manager.

Marketing & Advertising Cookies

These cookies may be used to deliver relevant advertisements and measure campaign effectiveness.

Managing Cookies

You can control or disable cookies through your browser settings. Disabling cookies may impact certain functionality, including quote cart features.

4. How We Use Your Information

We use the information we collect to:

Respond to inquiries and quote requests
Provide pricing, availability, and product recommendations
Communicate regarding your request or project needs
Improve website functionality and user experience
Send marketing communications if you opt in
Monitor and analyze usage trends
Maintain security and prevent fraudulent activity

5. Quote Requests & No Obligation

Submitting a quote request through this website does not constitute a purchase, order, or contractual obligation.

All quote requests are reviewed by our team, and pricing, availability, and specifications will be confirmed separately.

We may contact you via email or phone to follow up on your request.

6. Sharing Your Information

We do not sell your personal information.

We may share your information with:

Service providers that support website functionality, including hosting, analytics, and email delivery
Internal sales or support teams to respond to your request
Vendors or partners when necessary to fulfill product inquiries
Legal authorities when required to comply with applicable laws

7. Email & Marketing Communications

If you opt in to receive communications, we may send you emails related to products, services, or promotions.

If you submit a quote request or contact form, we may follow up regarding your request regardless of marketing subscription status.

You may unsubscribe from marketing emails at any time.

8. Analytics & Tracking

We use analytics and tracking tools to better understand how users interact with our website.

This may include tracking:

Product views and category browsing
Quote cart activity and submissions
Form interactions and key engagement points

This information helps us improve the website and better serve customer needs.

9. Third-Party Services

This website may use third-party tools and integrations, including:

WooCommerce functionality
Quote cart or request-for-quote plugins
Email marketing platforms
Product catalog integrations

These services may process data according to their own privacy policies.

10. Data Retention

We retain personal information only as long as necessary to fulfill the purposes outlined in this policy or as required by law.

11. Data Security

We take reasonable measures to protect your information, but no system is completely secure.

12. Your Privacy Rights

You may have the right to request access, correction, or deletion of your personal data.

To make a request, please contact us using the information below.

13. Children's Privacy

This website is not intended for children under the age of 13.

14. Accessibility & Commitment to Improvement

We are committed to improving accessibility and usability for all users.

If you experience difficulty accessing content, please contact us for assistance.

15. Changes to This Policy

We may update this Privacy Policy periodically. Changes will be posted on this page with an updated effective date.

16. Contact Information

SFS Equipment
www.sfsequipment.com
(612) 619-7601
sales@sfsequipment.com
11102 91st Ave N Suite 104,
Maple Grove, MN 55369